Hotjar Analytics Setup
Seeing where visitors actually get stuck
Standard analytics tools show you traffic and conversion numbers, but not why a page underperforms - heatmaps and session recordings show the actual friction: where visitors hesitate, rage-click, or abandon a form midway.
We set up Hotjar targeted at your actual problem pages, not a blanket recording of your entire site that generates more data than anyone will review.
Why targeted recording beats blanket tracking
Recording every page on your site generates so much data that nobody actually reviews it - we set up heatmaps and recordings specifically on pages with known conversion problems, so the data collected is actually useful.
This also respects your visitors' privacy better, since you're not recording pages where there's no genuine analytical need to.
What's included
- Hotjar configured on your actual problem pages, not a blanket site-wide recording
- Heatmaps showing where visitors click, scroll, and hesitate
- Session recordings of real user journeys through your key conversion paths
- A summary of findings translated into concrete page improvement recommendations
Our process
1. Identify problem pages
We start with pages showing conversion issues in your existing analytics.
2. Configure and collect
Hotjar gets set up on those specific pages to start gathering real behavior data.
3. Review and recommend
We review the heatmaps and recordings and translate findings into concrete fixes.
Pricing
This is typically a one-time setup plus a review session, with Hotjar's own subscription billed separately. Range: Rs 12,000 - 45,000 - indicative, final quote after discovery. Request a quote or WhatsApp +92 324 2991303.
Industries we serve
Pakistani businesses with underperforming landing pages or checkout flows wanting to understand why.